Ksenia Schnaider spring/summer 2012

Ksenia Schnaider is a brand created by designer Ksenia Marchenko and graphic Anton Schnaider in 2011. A rather conceptual brand, which has had some success after the presentation of the spring/summer 2012 at the Mercedes Benz Fashion Week in Kiev. Precisely for this collection, the designers have relied SILA agency project group in Moscow, which created a sort of “virtual runway”: using four webcams they filmed the models from four different angles (you can see the video of the collection directly on the home page of the site), to offer to the viewers the feeling of being present at the fashion show, sitting on the front row. A minimalistic collection, with austere lines and solid colors, finding inspiration in religion and in monastic robes, but revealing a unique character. A series, as described by the designers themselves, “of silent dresses, able to reflect with their strong beauty the present time”. The most used colors are white and black, brighted up with lively red pieces.